Many Notaries have turned to social media to market their signing business. Even if you’ve gotten past the first hurdle of gaining followers, how do you get them to engage with you? Often you will have followers who are strong supporters and will “like” or “retweet” everything you say, but the vast majority of your followers won’t engage with you. How do you engage with your casual or quiet social media followers? This infographic from Reach Local describes the seven popular types of social media fans and offers tips on how build a mutually beneficial relationship with them. Kat Garcia is the Public Relations Specialist with the National Notary Association.